CPU PROJECT
CPU Project was lsunched by HEART.
They put 3 main ways of preventing AIDS together: Condoms, PrEP, and U=U to promote how to prevent AIDS effectively.
Strong colors are used in the key vision. The picture is calm but full of tension. Just like the fierceness of sex. The silver spot implies the sex and HIV virus. It’s there but it’s away from the body.
Cilent ｜ 新滋識 HEArT - 船醫的小房間
AD ｜ 宋政傑 Sung Cheng Jie
Make Up 李孟書 （Meng-shu Lee）
Styling ｜Weic Lin
Photography｜鄭鼎
Special thanks｜佑晟貿易 Profoto Taiwan、 Uncle bubble 和盛企業、 Canvas Taipei 、 Hung Yi Lin、 徐敏皓
